Pages

June 17, 2011

What is star product of Herbal Derma???

What is star product among Herbal Derma catalogue ? I would say all of products of Herbal Derma, they are all stars. 

If you know how difficult to develop a good skin care product, you will agree with me 100%.
Ok! I still need to answer the question that I have the most often.
 
From my personal point of view : Go Dazzle, that is my favorite. Then I vote for Go white herbal brightening cleaning mousse, softener and treatment. they are also my favorites. I use those product everyday. You guys shall know that the Asian ladies love to be " Pale", included myself ^_^

My skin is very sensitive. how many products that I tried? I can't remember anymore. 
From Sales revenues points of view : Go White range!! Don't forget what I said " Asian ladies love to be " pale". The whitening products take over 1/3 of the cosmetic market in Asia in term of value.

From doctors points of view :
The winner are Go Aqua herbal hydrating cream and Go Aqua herbal hydrating UV protection SPF30 ***
The skin doctors always recommend the patients to apply " Go Aqua cream and UV protection SFP30 ***.
Go Aqua herbal hydrating line could be positioned as " post surgery skin care". 

what is your choice? you have to try Herbal Derma then you will know the answer.


Go Aqua herbal hydrating cream 

Go Aqua herbal hydrating UV protection SFP30 

Go White herbal brightening treatment 
















June 03, 2011

EDHP - 塑化劑 - Herbal & Derma 沒有

愛思* 特拉 [H&D Herbal Derma 產品配方原料不含EDHP ]
台灣在五月份出了引起社會大眾相當憂心的塑化劑 起雲劑事件! 真的很糟!! 真的很糟!!
基本上我太誠實 (因為只要我為非作歹 必定出包  我一定得好好的守規矩)  加上在個人成長的過程以及工作上接觸到的品牌都是需要為有問題的人或肌膚負責任的
所以產品絕對不能亂做
所以話也不能亂說


當我是小小PM時  為了想要證明一支針對異位性皮膚炎( Atopic dermatisis) 產品的療效,來幫助業績
我建議在患者身上做的測試是 一邊擦產品  一邊不擦來做比較
但我永遠記得法國的主管跟我說 :
我們不會這樣做的!! 你有想過 患者本身已受到疾病的煎熬已經很辛苦 而且很多都是小朋友
你為了做實驗 一邊擦產品 另一邊不擦 , 那不擦的部位不是會很難受?
我們不能這樣為了商業的利益而造成病患的痛苦
這一點 讓我為這個品牌掏心挖肺的 工作了近五年
因為很有良心

我也深受這樣理念的影響
所以在產品開發時我也很堅持
絕對不用會有傷害人體的任何一種原料或有效成份
甚至只要有疑慮 未被證明的 也不會用
為的就是做出最'安全的 最有效 最溫和的醫學美容保養品
這是 H&D Herbal Derma 的堅持


我們家的R D & 中醫師 很厲害... 很厲害  因為很多原料都不能用   她們花了比一般保養品研發還要多的時間來研發配方   而且還要有Paper 實驗的證明 辛苦了

最後重點 : 定要對消費者負責的